Web
CRO
Strategy
We focused on how do we communicate the value of EvolvH to a customer base that shows extremely strong retention and repeat purchases. EvolvH are pioneers in clean hair care; since 2009 (before Clean Beauty was even a term) they’ve delivered biology-driven, science-based, high-performance products using natural and organic ingredients—for transformative visible results in all hair types.
Problem:
EvolvH was using a standard Shopify template, using standard stock images of products and people.
We saw an opportunity to communicate their strongest value propositions and social validation in new designs.
Approach:
These were two separate tests but they focused on the following
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The clean and tech energy industry is growing at a rapid pace. Only 2% of consumers are using clean tech, meaning that a combination of education and marketing are not reaching their full potential. This indicates substantial opportunities with a lifecycle program that can dominate the market, which Arcadia worked with MAVAN to tap into.
Our goal is to find friction points on your website that may be preventing large gains in conversion. Utilizing data to create an AB test is the best way to find the winning version of your website. Jack Mason is a brand of watches and fashion accessories.
Our goal is to use data and what assets you already have available to create optimizations on your website. V-Flat World is a brand of photography products for creators.