Titan Case Study: 3x CAC Efficiency & 5x Growth
Data-Driven Paid Acquisition
An entire lifecycle program was developed and optimized to maximize results.
Titan needed to reduce CAC, rebuild tracking infrastructure, and find scalable acquisition channels. MAVAN stepped in to overhaul systems and guide data-driven performance growth.
Acquisition
Data
Creative
Key Performance Metrics
3x
Reduction in CAC while scaling paid acquisition
5x
Growth in paid acquisition volume
What we did:
- Rebuilt Titan’s tracking and measurement infrastructure to improve visibility into paid acquisition performance.
- Identified and developed scalable acquisition channels using data-driven testing and optimization.
- Refined paid media and creative strategy to increase volume while improving cost efficiency.
Impact:
- Improved CAC efficiency by 3x while continuing to scale paid acquisition.
- Increased paid acquisition volume by 5x.
- Established a stronger performance marketing system built for measurable, sustainable growth.
Related Content
-
ElevenLabs Case Study: Scaling Search Across 20+ Markets
MAVAN partnered with ElevenLabs to rapidly and profitably scale their Search marketing efforts, transforming initial experiments into a robust and highly efficient acquisition channel across Google and Bing.
-
Fireflies Case Study: Scaling Search Across 31 Regions
Fireflies needed to scale paid acquisition across global markets while improving ROAS and identifying high-performing keywords and geographies. MAVAN provided strategic clarity and operational expertise.
-
KidStrong Case Study: Increasing Conversions 32%
KidStrong needed to refine their paid media efforts to increase conversion and lower lead costs. MAVAN led creative and CRO initiatives that drove meaningful improvements across performance.