Episode 18  – Create a Winning Sales Strategy –  Kevin Kinnison, Sales Expert, Client Partner Lead, Adjust

In this episode of Growth@Scale, Matt sits down with enterprise sales and customer success expert Kevin Kinnison to explore how the sales funnel fits into the larger context of growing your business. 📈

Listen to the whole episode and get insights on:

Early-Stage Fundamentals

• Know and understand your infrastructure from the jump
• Think ahead: Always record and document everything for historical context
• Focus on CRM and tracking to know where you’re at

🔍 Finding the Right Hire

• What to keep in mind when searching for a highly-adaptable, relationship and team-oriented salesperson to join your team
• How to zero in on the right candidate who can meet you where you are today and align with your needs tomorrow

🔑 Keys to a Successful Sales Strategy

• Sales success requires a holistic approach from the whole team… it’s not only about sales
• Mutual Motivation + Quality Relationships = Sales Success
• Networking matters Get to know your industry and the people in it)

Be sure to subscribe wherever you get your podcasts now, and don’t forget to leave a review on Apple or Spotify to let us know what you think and tell us your early-stage sales story.  Download the podcast now or read the transcript.