In this episode of Growth@Scale, Matt sits down with enterprise sales and customer success expert Kevin Kinnison to explore how the sales funnel fits into the larger context of growing your business. 📈

Listen to the whole episode and get insights on:

Early-Stage Fundamentals

  • Know and understand your infrastructure from the jump
  • Think ahead: Always record and document everything for historical context
  • Focus on CRM and tracking to know where you’re at

🔍 Finding the Right Hire

  • What to keep in mind when searching for a highly-adaptable, relationship and team-oriented salesperson to join your team
  • How to zero in on the right candidate who can meet you where you are today and align with your needs tomorrow

🔑 Keys to a Successful Sales Strategy

  • Sales success requires a holistic approach from the whole team… it’s not only about sales
  • Mutual Motivation + Quality Relationships = Sales Success
  • Networking matters Get to know your industry and the people in it)

Be sure to subscribe wherever you get your podcasts now, and don’t forget to leave a review on Apple or Spotify to let us know what you think and tell us your early-stage sales story.  Download the podcast now or read the transcript.

Book a complimentary consultation with one of our experts
to learn how MAVAN can help your business grow.

Let’s Talk

Want more growth insights?

Thank you! form is submitted

[hubspot type=”form” portal=”20951211″ id=”9c538ed2-fb12-45f1-a573-ad7953c058cc”]

Related Content

  • Wide MAVAN featured graphic on a dark navy-to-black background, framed by thin coral arcs on the left and right edges. A coral eyebrow reads “The Problem” above the white headline “After A PE Firm Buys A Consumer Brand, Growth Often Falls Short.” At center, a horizontal progress bar labeled “Planned value” is filled about three-quarters in coral and marked “Captured,” and a bracket under the empty remainder reads “Shortfall.” A caption cites Alvarez & Marsal’s 2026 finding that 41% of PE investors and operators captured less than three-quarters of their planned value over the past year. A second line cites FTI Consulting, 2026: the gap costs sponsors at exit, where buyers now rank margin growth as the top driver of value. The underlined answer recommends fixing the growth system before adding spend, so revenue grows faster than the cost of winning it. A coral MAVAN logo sits at the bottom.

    How Do PE Firms Accelerate Revenue And EBITDA Post-Acquisition?

    PE firms accelerate revenue and EBITDA at consumer brands by fixing the growth system before adding spend. They reconcile the numbers and cut spend that never pays back. They lift conversion and repeat purchases, and they judge growth by contribution margin. Growth operating partners such as MAVAN diagnose that system in 28 days, then help execute the fix.

    Read More
  • MAVAN featured graphic asks, “The deal assumes growth. Can the business deliver?” A white bridge separates diligence, labeled “Find the opportunity,” from execution, labeled “Build the capability.” A coral section marked “Growth Operating Partner” sits beneath the missing span, illustrating the connection needed between assessing growth potential and delivering it. Subtle blue lines sweep inward from both sides against a navy-to-black background. The closing message reads, “Connect the diagnosis to the team that delivers.”

    Who Does Growth & GTM Due Diligence for PE Deals?

    Four kinds of provider run growth and go-to-market due diligence for private equity deals. Strategy consultancies test the market. Specialist commercial diligence firms audit the pipeline. Go-to-market boutiques rebuild the sales motion. And growth operating partners examine the full revenue engine from inside the business, then stay to operate it after close.

    Read More
  • Private equity portfolio company growth framework showing how disconnected media and finance reporting can hide unprofitable spend, why channel vendors fail to own company revenue, how an embedded growth operating partner connects data, acquisition, retention, creative and conversion, and the five-step process for choosing a growth partner that can execute against the value-creation plan.

    Who Is The Best Growth Partner For PE Portfolio Companies?

    The best growth partner for a private equity portfolio company behaves like an operating partner you deploy, not an agency you brief. It reads the whole growth system before it spends, owns a revenue number alongside management, and leaves the capability behind so the sponsor can redeploy it.

    Read More
View More