In this episode of Growth@Scale, Matt Widdoes sits down with Kimberly Corbett. Kimberly is the Chief Publishing Officer at Fortis Games. Her past experiences include time designing, developing, and scaling new games at Warner Brothers, Zynga, and Kabam. Kimberly and Matt discuss the transformative impact of AI, the critical role of cross-functional collaboration, and strategies for balancing organic and paid growth more effectively .

Key Takeaways:

  • Leveraging AI in Gaming: How AI is revolutionizing game production, making it more efficient and sophisticated
  • Cross-Functional Collaboration: Nurturing cross-functional teams with aligned goals is essential for scaling products
  • Why Clear Metrics Matter: Establishing clear success metrics ensures sustainable growth
  • Adaptability and Learning: Emphasizing learning and adaptability over technical expertise drives high-growth cultures
  • Balancing Organic and Paid: A balanced approach between organic and paid strategies is more sustainable than chasing virality

Listen now to gain valuable insights from one of the gaming industry’s leading experts. Don’t forget to subscribe for more episodes!

Book a complimentary consultation with one of our experts
to learn how MAVAN can help your business grow.


Want more growth insights?

Thank you! form is submitted


Related Content

  • Just because your competitors are doing it, doesn’t mean you need to | Brendan Bilko – Robin, Founder | Ep. 35

    In this week’s episode of Growth@Scale, Matt Widdoes chats with Brendan Bilko about the nuances of effective branding strategies and digital innovation. Brendan shares his journey from co-founding Mayday to leading Robin, offering invaluable insights for startups and established brands alike.

    Read More
  • What’s In a Brand?

    Effective brand strategy is more than just a snazzy logo or a catchy tagline; it is how you connect with your audience. Learn how brand authenticity, strategic timing of investments, and focusing on unique strengths can drive sustained success for your brand.

    Read More
  • Growth@Scale – Episode 35 – Brendan Bilko

    Read the transcript from Episode 35 of Growth@Scale where Matt speaks with guest Brendan Bilko.

    Read More