The latest episode of Growth@Scale is all about app store optimization. Matt Widdoes is joined by crypto thought leader and ASO expert Dan Held. Dan shares his experiences from the early days of Uber and the valuable lessons learned on how to get your app to the top of the list, and what to do to keep it there.
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Episode 8 – Merch Worth Having, Events Worth Going to – Jeremy Leal – Founder, Helen Agency & Uncle Terp
In this episode of Growth@Scale, Jeremy Leal, experiential marketing expert, shares insights on applying innovative marketing tactics he learned at Red Bull to various industries. Discover the key to effective experiential marketing – creating memorable moments through one-on-one interactions.
Your Company is Probably Underinvesting in Lifecycle Marketing
Lifecycle marketing is essential for growth but often underinvested in, leading to lower customer acquisition, decreased engagement, increased churn rates, and missed upsell and cross-sell chances. Emphasizing lifecycle marketing enhances customer relationships, boosts brand loyalty, and sets a business up for long-term success through additional revenue and data.
Episode 8 – Jeremy Leal Transcript
Read the transcript from Episode 8 of Growth@Scale where Matt Widdoes sits down with the Founder of Helen Agency, Jeremy Leal.